For over 30 years, Choice Auto Center has proudly served Massachusetts and the surrounding communities as a family-owned and operated dealership. Our dealership and full-service automotive center is built on a foundation of trust, integrity, and commitment. What started as a small operation with a simple goal—to treat every customer with fairness and respect—has grown into a trusted destination where generations of families return for their automotive needs.

What sets us apart? We treat every customer as part of the Choice Family. We listen, we care, and we work tirelessly to earn your trust—not just for one visit, but for a lifetime. Many of our customers have been with us for years, referring friends, neighbors, and family members who quickly discover why Choice Auto Center has become a respected name in our community.

Whether you’re looking to purchase a vehicle, secure financing, or maintain your current car, we invite you to experience the Choice difference—a dealership built with heart, history, and dedication. Thank you for trusting us for over 30 years and allowing our family to serve yours.